The ICCA Handbook of Corporate Social Responsibility

This application-orientated Handbook is a practical guide to implementing Corporate Social Responsibility within companies. It uncovers the experiences of various organizations through good practices and lessons learned from high profile figures in business and academia, each of whom shares experiences and insights with regard to implementing CSR and translating CSR codes and principles into practice. The emphasis, mirroring the mission of the ICCA, is on mainstreaming CSR into an organization?s daily business, rather than isolating it as ?add on? projects. The editors take an international, comparative perspective - recognizing that CSR is contingent upon corporate cultural circumstances. Divided into three parts, the book provides an introduction and overview of the debate on CSR, followed by exploration of a wide range of business contexts in which its principles have been challenged and reshaped. It concludes with a combination of reference and cases of CSR implementation, and a critical perspective on ranking and auditing tools.